Fort Lauderdale Video Production Firm Hits The Mark When it Comes to Day in The Life Videos

The importance of “Day in the Life” videos in personal injury cases can’t be over emphasized. The emotional impact can be multiplied many times over standard trial testimony if done correctly. Attorneys know that this type of exhibit must be produced with not only attention to the art of producing video but also to evidentiary rules that can stand in the way of admissibility. Spending a significant amount of money on evidentiary production only to have it disallowed by the court in your client’s case would certainly be a devastating experience.

Video producers are artists, lawyers are well, something far less interesting or even likeable. The legal production video is one of the few things in this world that brings professionals from opposite sides of the career universe together. The shooting and editing of legal presentation videos are, simply put, one of the specialty areas of video production. The requirement that the production team must have skilled attorneys on staff monitoring the creation process, prevents many vendors from being eligible to accept such projects and opting instead for the less liable gigs such as weddings and Bar Mitzvahs.

I recently spoke to Martin, one of the video production planners at Group Project, a South Florida video production company that produces legal presentation work.

“From the outside, making a “day in the life” video seems like the easiest thing in the world for a new Fort Lauderdale video production company. You just go where the subject of the piece is, turn on the camera, and record them. A videographer right out of film school may hope to catch something that is telling about the affliction in which the subject might be suffering, much like a wildlife photographer hopes to catch an animal doing something exciting. If that is the mindset of the team, the video shouldn’t even be shot because it’s going to get excluded.”

He is right. If you don’t understand the latest rules governing the admissibility of evidence, your videographer is going to eventually “throw a rock” at the subject to get it to do something… so to speak. The problem is that judges are not stupid. Neither is opposing counsel. Each will spot such filming practices a mile away.

“You are very limited by the court system”, claims Martin, but that is where you have to get creative… very creative. It is true that our team attorney keeps the videographer from coloring outside of the lines, but within those lines our creative team paints a picture that will knock you over with its emotional impact.”